Why PlanLeads

A smarter way to find local building work

Stop paying per lead and dealing with bidding wars. PlanLeads sends a personalised leaflet to homeowners actively planning a build — before they've spoken to anyone.

The problem with existing options

Each of these platforms has a fundamental flaw for local builders trying to win consistent, quality work.

Enterprise planning data platforms

Planning intelligence software
£400–£1,500/mo
  • Built for large national contractors, not local trades
  • Complex platforms with steep learning curves
  • Minimum 12-month contract commitments
  • Far more data than a small builder will ever use

Pay-per-lead platforms

Lead marketplace
£10–£30 per lead
  • Leads sold to multiple tradespeople simultaneously
  • No guarantee the homeowner is serious
  • Costs escalate quickly with volume
  • Bidding wars drive up acquisition cost

Why PlanLeads is different

We built PlanLeads to solve the exact problems local builders face with every other lead source.

Your leaflet. Their door. Before they search.

Planning applications are submitted weeks before a homeowner contacts anyone. Your leaflet lands on their mat before they've Googled a builder — giving you a head start no other channel can match.

No bidding. No pay-per-lead.

No per-lead charges, no bidding wars, no long-term contracts. A flat monthly fee per slot — and your leaflet goes out automatically every month.

Verified intent, not browsing

Submitting a planning application costs time and money. Homeowners who do it are serious. This is a stronger buying signal than someone Googling 'builder near me'.

Flat monthly cost per slot

Slots start from £15/month. No surprise invoices, no escalating costs. Cancel anytime — your slot is released immediately.

Legally sourced public data

Planning application data is legally sourced, verified, and processed in full compliance with UK GDPR. We're not scraping or guessing — every application is a real submitted record.

Set and forget

Claim your postcodes once and your leaflet reaches every new planning applicant in your area automatically — month after month, nothing to do on your end.

Head-to-head comparison

FeaturePlanLeadsEnterprise data platformsPay-per-lead
Monthly cost£15–£120£400–£1,500£10–£30/lead
Cancel anytime
No long-term contract
SME-friendly
Exclusive postcode districts
Verified buyer intent
Exclusive leads

Your postcodes are waiting

Homeowners in your area are submitting planning applications right now. Claim your postcodes and your leaflet will be the first thing they see — before they've searched for anyone.

Need more than just planning leads?

We build full lead generation pipelines for construction businesses.

Martin Digital specialises in helping builders and contractors grow with systems that work — not just a list of leads.

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